Spotify's AI Remix Tool Gains Indie Muscle With Merlin's 30,000-Label Network

Spotify's forthcoming AI remix and covers tool just got its biggest catalogue boost yet: Merlin, the rights body representing more than 30,000 independent labels and distributors, has signed on alongside Universal Music Group to back the paid feature.

Key takeaways

• Merlin represents over 30,000 independent labels and distributors globally — making it one of the largest collective licensing bodies in recorded music.
• Spotify's AI remix and covers product is a paid tool that lets fans create AI-generated versions of participating artists' songs.
• Artists must opt in; the deal structure includes credit and compensation for every use.
• Universal Music Group was previously the only major label publicly backing the project; Merlin's addition extends coverage deep into the indie catalogue.
• The Merlin partnership signals that opt-in, revenue-sharing AI music licensing is gaining traction beyond the major-label tier.

Why the Merlin deal changes the catalogue math

When Spotify first announced its AI remix and covers effort with Universal, the obvious criticism was that it covered a narrow slice of recorded music — the major-label world. Merlin's arrival flips that. Independent labels collectively account for a substantial share of global streaming volume, and Merlin's network spans distributors as well as labels, meaning a wide range of artists — from boutique jazz imprints to bedroom-pop distributors — could eventually appear in the pool of remixable tracks.

For creators using AI audio tools, that catalogue depth matters enormously. A feature limited to a handful of major-label pop stars is a novelty; one that reaches tens of thousands of indie artists is a usable creative resource.

The opt-in, credit, and pay structure

According to TechCrunch, the product requires artists to actively opt in, and both credit and compensation are built into the framework — not bolted on as an afterthought. That consent-first architecture is what separates this from the scrape-first AI training disputes that have roiled the industry. The contrast with AI image and video training practices is pointed: while visual artists are still fighting in court over whether their work was used without permission (a battle covered in ongoing coverage of artist lawsuits against AI companies), Spotify and its label partners are building a licensing layer before the product ships.

The compensation model hasn't been detailed publicly — Spotify hasn't disclosed per-remix royalty rates or revenue splits — but the existence of a pay structure at all puts pressure on competing platforms to match it.

What this means for AI-assisted music creation

The practical shape of the tool is still emerging. Spotify describes it as a paid feature, which suggests it will sit inside a premium tier rather than being available to free users. Fans will be able to create AI-generated covers and remixes, but the exact controls — tempo, style, instrumentation — haven't been publicly specified.

For AI-art and AI-media creators who already layer generated visuals with music, a licensed, compensated remix layer inside Spotify would be a meaningful addition to the toolkit. Right now, pairing AI imagery with music for videos or social content requires navigating rights manually or using royalty-free libraries. A Spotify-native tool with clear licensing could simplify that considerably — assuming the output can be exported, which also hasn't been confirmed.

The broader licensing model echoes what some AI video platforms have attempted on the visual side, where artists receive royalties when their licensed work is used for training or generation. Whether Spotify's approach becomes a template for AI audio more broadly depends on how the product performs commercially and whether other distributors follow Merlin's lead.

Spotify has not announced a launch date for the AI remix and covers feature.